Entries by wsadmin

How to get Noticed on LinkedIn

  Lots of SMEs I come across are not taking advantage of the fantastic ways to market themselves on LinkedIn and believe the network is only really useful to display their contact information. They are absolutely wrong. Below, I reveal some simple, yet effective features that all businesses can take advantage of, designed to establish […]

90% of Online Shoppers Will Respond to Real-time Offers

  Four out of ten online shoppers in the UK abandon their shopping carts 50% of the time or more before they complete a purchase. This represents hundreds of billions in merchandise and a significant loss of potential revenue for retailers. However, as much as 40% of this revenue could be recovered with the timely […]

The Dubai Mall most checked-in UAE location on Facebook

The social media platform reveals that the mall is the UAE’s most checked in place on its network in 2014. Below is Facebook’s top ten list for the year: The Dubai Mall Miracle Garden Dubai Atlantis The Palm, Dubai Burj Khalifa Dubai Marina Ferrari World Abu Dhabi Mall of the Emirates Dubai World Trade Centre […]

LinkedIn launches in Arabic

The professional network launches an Arabic version. Membership has grown from five million in October 2012 when the company opened its local office in Dubai, to more than 14 million today. Members who have been using the site in English can switch their language settings to Arabic. The Arabic launch brings the total number of […]

Online Reputation Management: Beyond Damage Control | SEW

Most people don’t give online reputation management a second thought until it’s too late and they are forced into a disagreeable, and potentially costly, situation. It’s easy for individuals and businesses to take their reputations for granted when there isn’t a sleuth of negativity plastered all over the Internet. Until the day they find their […]

4 Elements You Need to Include in Your Online Marketing Campaigns | SEW

It’s critical for business owners to understand how important it is to have a marketing plan for the products or services their brand offers. Most businesses are constantly working to find ways to give their brand awareness a boost, hoping to connect with new customers and reinforce the relationships with existing ones to ultimately gain […]

Facebook Pulls Ahead of Google In Referral Traffic

Google may be synonymous with web traffic to many people, but Facebook refers more traffic to news sites, according to recent data from traffic analytics firm Parse.ly. In its quarterly Authority Report, Parse.ly looked at referral traffic to the 100 top news sites, as ranked by comScore and Alexa. From May through July, 43 percent […]

Search Ads to Target App Downloaders

Because search is one of the biggest drivers of app installs in the Play Store, Google is launching Search Ads on Google Play to its advertisers. This move aims to capture people’s attention as they download new apps in what Google refer to as “I want-to-know,” “I want-to-go,” “I want-to-do,” and “I want-to-buy” moments. For […]