Check out these 12 beautiful apps that just won Apple Design Awards

Apple is all about style, so to win a design award from the company is a pretty big deal indeed. A total of 12 Apple Design Award winners were announced at WWDC this year for their attractive apps.

 

This is actually the nineteenth year that Apple has handed out Design Awards, and the trophies have certainly gone to some worthy winners this year. Check out the winners for Apple’s design awards below.

Related: 100 awesome iPhone apps for 2016

Complete Anatomy (Free)

complete-anatomy2Complete Anatomy was created by 3D4Medical, and it’s aimed squarely at medial professionals and students, but that doesn’t mean you won’t be able to learn something from Complete Anatomy, too. The app shows the anatomy of the human body in pretty stunning detail, visualizing different aspects of the body in 3D. This app won the design award for its high performance and high fidelity models. It’s only available on the iPad.

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Streaks ($4)

streaksStreaks is a to-do list app aimed at helping build good habits in your daily routine. It’s based on the idea that a daily routine is an important part of productivity, and can remind you to do anything from walk the dog to go to the gym. A big part of Streaks is notifications, and the creators of the app have built custom notifications for a good user experience. The app won because of its simple approach to creating a daily routine on iOS or WatchOS.

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Zova (Free)

zovaZova is based on the idea that keeping physical can drastically improve one’s quality of life. But this isn’t an ordinary fitness tracking app — it’s actually a training app predominantly designed for the Apple TV. It combines high-resolution workout content with a well-designed user interface. The Siri remote is integrated into the app, and it’s easy to follow the workout routines. Zova isn’t just for the Apple TV — It’s also available for iOS and WatchOS.

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Frame.io (Free)

frameioFrame.io is for the more creative among us. It was designed to make video collaboration easy. Frame-io makes it easy to offer feedback and review notes on a video, but it does so in a visual way, offering beautiful motion effects, support for Auto Layouts, 3D Touch, and so on. Not only that, but Frame.io was also entirely built using Apple’s Swift language, and it integrates with Final Cut Pro. It’s available on iOS.

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Ulysses ($45)

ulysses2Ulysses was developed for writers, journalists, and bloggers. It’s a text editor, to be sure, but its built to get rid of all the clutter often associated with text editors today (ahem, Microsoft Word). It’s optimized for typing without distraction, features different modes, split-screen multi-tasking, and handoffs between devices. Ulysses is available on MacOS (formerly OS X) and iOS. Of course, all those features don’t come cheap — the service is $45.

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Chameleon Run ($2)

chameleon-runChameleon Run was built by Noodlecake Studios. It’s pretty easy to see why the game won a design award — It’s visually stunning. The graphics are beautifully presented, as are the effects in the game. It also offers intuitive controls and integration with the Siri Remote. It’s clear that a ton of attention to detail was put into the game’s design. It’s not limited to one device, either — You can play it on the iPhone, iPad, and Apple TV.

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Laracroft Go ($5)

lara-croft-goRecognize the name Lara Croft? The popular Tomb Raider character comes to a turn-based puzzle game that both fits with the rest of the franchise and stands alone as its own thing. It’s a simple game, to be sure, but that doesn’t mean that it’s not fun or addictive. As a Design Award winner, you would expect the game to deliver on graphics, and it does. Laracroft Go supports the Game Center and iCloud, so you can sync your progress across devices.

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INKS. ($2)

inksFan of the pinball computer games from the early 2000s? INKS puts a colorful spin on pinball by adding a little paint into the mix. As soon as you launch the ball, it hits paint pockets that spread around the board and mix into each other, eventually creating a beautiful painting. One of the coolest things about the app is that after a few seconds, each painting will be different, and all you have to do to create it is play pinball.

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Auxy (Free)

auxyAuxy is a clean take on music production, offering a minimalistic user interface, and is primarily targeted at electronic music makers. It also makes things as visual as possible, color-coding different elements of a song for quick and easy editing. Auxy integrates with the device’s Core Audio engine. Auxy was written entirely using Apple’s Swift coding language, and it enables Spotlight search, making it easy to find and open previously worked-on projects.

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dJay Pro ($20)

djay-proWhile Auxy is targeted more at the studio or home musician, dJay Pro is for the live DJ. DJay was actually released back in 2011, but it has gone through a number of major updates. Apple chose dJay Pro as Design Award winner because of its use of Apple tech, the fact that it supports multiple devices, and its ability to leverage iPad Pro shortcuts and multitasking. It’s long been hailed as a great choice for iPad DJ’s, and this award simply reaffirms that.

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Linum (Free)

linumAnother game on the list, the goal of Linum is to connect the nodes with landing points. An interesting game, to be sure, but the real win here is visual. The game is extremely simplistic and minimalistic, with a very clean interface and a simple gameplay. You’ll advance through different levels, and will have to complete each challenge in as few moves as possible. Linum is one of two student winners of Apple’s Design Awards.

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Dividr (Free)

dividrLast but certainly not least is Dividr, an addictive 2D arcade game in which you simply move the glowing squares in and out to avoid obstacles on the screen. Dividr was written using Swift, and is the second of the two student winners. It may be retro, but it’s still beautifully designed and technologically advanced. Part of what makes it so advanced is its use of 3D Touch, which is used to control the squares as they move through the map.

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Source: www.digitaltrends.com

Finding the Right Social Media Audience for your Small Business

Yes, of course, social media and the online marketplace have made it easier for small businesses to advertise, as they don’t end up spending serious money on huge swaths of people who are not in any way interested in their products.

It has, however, also made it harder. For one thing, the field has become a lot more complicated as there are so many options to consider. For another, the marketplace is changing rapidly with new forms of advertising constantly emerging, while older methods become less useful.

That means it’s important that you have a good idea of what’s going on. To that end, we’ve compiled some of the key points to be aware of if you’re trying to use social media to reach your audience.

Understand your audience

It’s obvious, really. And yet it is absolutely vital. Much like the stoic philosopher Senace said, “If one does not know what port one is sailing, no wind is favorable,” – if you don’t know who your audience is, it doesn’t matter what tools and apps you have in place.

So, the first step is to define your target audience. Take your typical customers.

• Are they male or female?
• What age are they? Are they Millenials, Gen Xers or baby boomers?
• Where are they?
• What is their educational level?
• What do they do to make money?
• What do they enjoy?
• How much disposable income do they have?

Figure out what platforms they’re on and join them

Armed with your audience profile you can find out where your audience is likely to be. Different social media platforms have unique demographics. Check out this social media cheat sheet to get an initial grounding. Select the ones that seem most appropriate and join these networks. Note that you shouldn’t just join all of them as each additional network will mean that you’ll have to invest more time and that is exactly where you fall short as a small business.

So don’t go overboard

Particularly because if you do there is an ever greater likelihood that information across the different networks will end up inaccurate, out of data and conflicting. And that is a surefire way to negatively affect customers, how trustworthy they think you are and the likelihood that they will (or rather won’t) purchase your product.

Set out a plan

Social media can be incredibly time-consuming. The best way to avoid that is to set out a clear plan of attack. This means that you decide what it is that you actually want your social media to do for your business. Yes, obviously you want to sell more of your product, but there can be sub-goals to get you there, such as:

• Raise brand awareness
• Find influencers
• Provide customer service

Then work towards achieving those goals. This does not mean that you become robotic in how you use social media. There will be a period of discovery as you find out the best way that you can achieve this. It does, however, mean that you keep in mind what it is you’re trying to do and that you make certain that what you’re actually doing contributes to that and abandoning activities that don’t.

Engage with influencers

Not all people are made equally. Some people are very good at attracting huge numbers of followers and influencing people and their opinion. In the industry, these are referred to as ‘social influencers’. Make certain that you’re always keeping an eye out for these individuals and when they do engage with you and your brand, that you engage with them in return (obviously, you should always engage with people who reach out to you, but make an extra effort when these people do so).

When these people promote your content, be willing to share their comments and ideas far and wide, while making certain that you link back to them. Social influencer’s value depends on how big their following is. They know this as well as you do. Therefore, they’ll appreciate it if you take the effort to help them boost their networks and will hopefully repay you by saying more nice things to their network about you in the future.

Be steady and patient

Social media takes time. A lot of people don’t realize how much. So, when you start off your campaign be aware that it might take a while to start paying. For this reason, make sure you do two things.
First of all, go the distance.

Secondly, set a manageable pace. We do not sprint a marathon. To try to do so will make the rest of the race impossible to run. So set a pace that you can actually keep doing for the foreseeable future.

And if it still turns out to be too intense, don’t be afraid to tone it down a little bit. People talk a lot about how much you should post. There isn’t really any hard science about this. What does matter, however, is that you’re consistent. This is how you build expectation and a connection with your audience and your customers. The moment you stop posting, however, they start drifting away. It’s vital that that doesn’t happen as that renders all your hard work pointless.

Good luck and good hunting!

 

Source: www.digitalmarketingmagazine.co.uk